• S60 Fleet Launch Event

    Around 200 customers coming from 16 European countries went to Penha Longa near Lisbon to test drive the new Volvo S60.

    The event has had a great consensus from participants, and was really appreciated for all the aspects.

    Four different itineraries were available to test the S60s in many conditions, and also to see in the meantime the beautiful surrounding of the Atlantic coast.

     After driving the four different engines available to make the test drive, the comments from guests have mainly been positive.

    Fleet people were particularly impressed by driving qualities, and the active safety systems.

     In particular the participants have had the possibility to practically test the  “Pedestrian detection with Full Auto Brake” safety innovation from Volvo Car Corporation that has won the prestigious Plus X award in the innovation category and can now call itself “Best Product of the Year 2010”.

     The most relevant European companies were represented at this event with their decision maker about they company cars.

     The new S60 will have a relevant role in fleet business environment for its right characteristics as company car, in the different car policies that have a particular attention to CO2 emissions.


    S60 Fleet launch has been held in Portugal at the end of June.