The 23rd TechnoClassica in Essen turned out to be a bigger success than ever, not least for Volvo Cars Heritage. During four days, 178.000 vistitors admired thousands and thousands of classic vehicles. The VCH stand with its 50th anniversary celebration of the Volvo P1800 was packed with people more or less during the whole show, with million-miler Irv Gordon and 1800 designer Pelle Petterson signing autographs to cueing visitors.
Irv Gordon - with back to camera - and Pelle Petterson were kept constantly busy by autograph collectors and by people who wanted to discuss the features of the P1800.
The six 1800s on display (each of them unique in their own way) were much admired, and so was the little childrens barber chair with its P1800 pedal car mounted on top of it. It is easy to see that the Volvo P1800 is a car that leaves nobody untouched; it is a car that everybody loves. Meeting so many nice examples of them, their designer and the man who has driven almost 4,500,000 miles in his, made a visit to the Volvo Cars Heritage stand at the TechnoClassica 2011 a most rewarding experience.
The designer of the Volvo P1800, Pelle Petterson beside the very first prototype which was built in 1957.
The Volvo Cars Heritage airy and welcoming stand not only appealed to the numerous visitors but also to the organizers of the show. A shiny trophy was awarded to the team in recognition of their efforts in bringing the beautiful cars and the interesting people to Essen.
A shiny trophy was awarded to the Volvo Cars Heritage team for putting up a good show. From left to right, Joacim Zander, Lars Möller, VCH manager Claes Rydholm and Lars-Erik Snällman.