In March 2014 Volvo Auto India launched its first exclusive Lounge at the Terminal 3 Domestic Departure, Indira Gandhi International Airport, Delhi.
The Lounge is suitably located at the entry of the departure concourse next to the information desk, spread over an area of 925 sq ft having a true Scandinavian luxury experience. It focuses at the discerning travelers, helping them relax before boarding a flight and at the same time informing the customers about the pioneering concepts designed at Volvo Cars. ‘Cool on outside and warm inside’. The Lounge comes with exclusive Volvo Retail Experience (VRE). It gives the guest an experience of Volvo’s brand philosophy ‘Designed Around You’ up, close and personal.
Volvo carlines would be on public display at the lounge entrance accessible for all the travelers. However, the entry into the Lounge would only be ‘by invitation’. Platinum and Gold cards respectively for Volvo customers and VIP guests.
Volvo’s Brand Philosophy
"Designed Around You" is the brands translation of going an extra mile to understand customers better. This human-centric approach enables Volvo Cars to know the pulse of the customers and gauge what they desire in a product. With this thought the brand places the customer at the heart of its design. Every Volvo car boasts of cutting-edge technology with engineering that is executed around human values.