To us, the essence of automotive safety is putting people at the heart of everything we do. We keep pushing the limits of what is technically possible, redefining safety every day, with the future aim to build cars that do not crash.  

Our starting point is that people should not be killed in car accidents. This ambition does not only extend to drivers of and passengers in our cars, but also to people in the surrounding environment. We are dedicated to keep creating smart and innovative safety systems that interact with one another and make a true difference.

Our V40 offers two world-first systems – the Pedestrian detection system and Pedestrian Airbag Technology. The V40 received the top rating of five stars in the Euro NCAP collision test – and the overall result was the best ever recorded by the institute. This and other Volvo Intellisafe technology offer a full deck of safety and support systems:

We are increasingly focusing on active safety solutions – systems that help avoid dangerous situations by supporting the driver in making the right decisions. Our automatic braking system City Safety is standard on all cars – an active system, which prevents accidents from happening, whilst girders and airbags are passive systems that protect passengers in the case of a collision. Both types work together to protect the people in – as well as around – the car.
To fully understand what makes accidents happen in the first place, we conduct internal and external research projects together with other actors from the automotive industry. We base our research on a variety of parameters, including unique data obtained from our long history of investigating actual road accidents.

The final report from the large-scale European Field Operational Test on active Safety Systems (EuroFOT) confirms that our cars with adaptive cruise control and collision warning reduce the risk of colliding with the vehicle in front on a motorway by up to 42%. One hundred Volvo V70 and XC70 models, with a total of 263 drivers, participated in the four-year project, where cameras and sensors helped the project evaluate every incident and situation.

As the leader of automotive safety, we have diminished the risk of being involved or injured in an accident with about 50 per cent since year 2000. And we will never compromise in our strive to reach our vision that by 2020 is that no one should be killed or seriously injured in a new Volvo car.


The next step is warning and automatically braking for animals on the road. By covering more and more objects and situations, we reinforce our world-leading position within automotive safety.

In Sweden, there are 47,000 wildlife accidents every year. When moose are involved, the consequences are particularly severe because the animal’s long legs and high centre of gravity mean that the upper body strikes the car’s most vulnerable area, the windscreen. Moose are also a major problem in North America, while deer are involved in most wildlife accidents in Germany.