THE MARK OF QUALITY
It’s in the precision of our engineering. The craftsmanship of our design. And our meticulous attention to detail. In an uncertain world, here’s one precious metal you can invest in.
Why is a Volvo’s average lifespan 18 years?
When it comes to testing, we don’t believe in being gentle.
A testament to our passion for quality.
The Value of Craftmanship
Introducing The High Mileage Club
VALUE OF QUALITY
Scandinavian people build things to last. So perhaps it’s just in our nature that every aspect of a Volvo’s construction is designed to make it a stunningly durable car.
Seven coats of paint
History of the brand identity
If beauty is only skin deep, our cars most be truly stunning. Because every single Volvo receives seven different layers of primers, sealers and coating before it leaves our factory, creating a finish that’s as smooth as it is tough, as beautiful as it is longlasting.
The Volvo Iron Mark, the universally recognized symbol for strength and endurance, has been present on our cars ever since the first Volvo rolled off the production line back in 1927. We use it as our logo to reflect our proud heritage of always building safe and distinguished cars.
This, along with our motto ‘for life’, is what Volvo is all about – cars that are built around the people who drive them. To protect and preserve, but also to enjoy and celebrate life.
Normally, this piece of machinery is used to test buildings’ resistance to earthquakes. We’ve adapted it to test our cars’ resistance to accidents. Think of it as tough love.
Crash, repair, crash.
How do you make sure your repairs are crash-proof? If you’re Volvo, you crash a car, repair it – and crash it again. Then you take your learnings and put them in the hands of technicians at Volvo bodyshops across the globe.
Follow Irv Gordon on his journeys throughout North America
INTRODUCING THE HIGH MILEAGE CLUB
Every member of the Volvo High Mileage Club needs to have driven their Volvo for more than 100,000 miles. With a growing number of members, we think that says quite a lot.
4,000,000 km and counting
High Milage Club Badges
Not everyone can claim to break a world record every day. But Irv Gordon does every time he drives his Volvo P1800 and pushes it even further beyond its 4,000,000 kilometre – or 2,500,00 miles – mark. That's to the moon and back. Twice. And you thought visiting the relatives was a long trip.
There are three classes in the Volvo High Mileage Club. Drive your Volvo for 150,000 miles or more and you’re entitled to a bronze badge. A silver badge is yours if you’ve done more than 300,000 miles – no mean feat. An incredible 500,000 miles and you can claim gold – a badge of honour, if you will.
To Join in visit the Official Volvo Register
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Did You Know?
The local cinema in Kilcullen, Ireland is kitted out entirely with seats from Volvo S80 cars. Nobody leaves before the end of the film.
Readers of the UK’s Auto Express Magazine voted the Volvo S60 the most comfortable car seat available – with the Volvo S80 and V70 taking 3rd and 4th place.
Volvo Cars Engines in Skövde, Sweden, received the highly prestigious World Class Award for Total Productive Maintenance – the first engine manufacturer and only the fourth company in the world to do so.