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  • Volvo Philippines supports DOTC Road Safety efforts

    2/22/2012
    True to the promise of safety, Volvo Philippines supports the Road Safety Forum organized by the Department of Transportation and Communication (DOTC) held on February 22, 2012 at PNP Multi-Purpose Center, Camp Crame, Quezon City.

    DOTC, as part of its direction in support of the Philippine Road Safety Action Plan 2011-2020 (PRSAP) and the United Nations declaration of the Decade of Action for Road Safety (DARS), has put together a multi-sectoral forum / workshop on road safety to strengthen the partnership between the government and the private sector in reducing road accident fatalities. The aim is to make a collective effort in implementing the Projects, Activities and Programs (PAP) contained in the PRSAP and summarized under the acronym I SWEAR.

    Volvo Vision 2020: A future where cars don’t crash

    For decades, Volvo has created cars that encourage people to enjoy life and help protect it in the event of an accident. Many of the most important car safety innovations are the hallmark of Volvo, and hundreds of thousands of people all over the world can say they’re still alive thanks to Volvo ingenuity. This includes the three-point safety belt invented by a Volvo safety engineer named Nils Bohlin in August 1959 and fitted in a Volvo PV544. It has since then been shared by Volvo to the world.

    At the core of every Volvo is state-of-the-art technology that helps ensure 100% Volvo safety. This people-centric technology is designed to support the driver and help protect the occupants in an accident – without taking the fun out of driving. Volvo’s aim is to that by year 2020, no one will be injured or killed in a Volvo. That is why Volvo continues to work with governments and non-governmental organizations around the world to get car safety on their agendas. Of course, this will not happen overnight and Volvo recognizes that it will take years of innovation and cooperation to create cars that don’t crash. But a lot of technology and know-how already exist. For example, Volvo’s City Safety technology which is considered to be one of the most significant technological breakthroughs in collision avoidance.

    Volvo Pedestrian Detection Technology Simulation

    In support of DOTC’s program, Volvo Philippines has conducted a Pedestrian Detection Crash Simulation where the latest sports sedan model, the All-New Volvo S60 T6, drove straight into a pedestrian dummy and automatically braked to avoid hitting it. This demonstration successfully proves Volvo’s latest preventive safety technology can actually save lives in the event of an accident between cars and pedestrians.

    Locally available in four different variants including a fuel-efficient turbodiesel engine, the Volvo S60 is equipped with City Safety as standard -- a feature that allows Volvo cars to automatically brake or help mitigate a collision with the car in front. Volvo also extended its dedication to safety by protecting road users through pedestrian avoidance technology.  Using a digital camera and radar to constantly scan the road ahead and warns you when it identifies shapes as people who are at risk in front of your car, this system will employ full brake force to stop your vehicle – if you don’t react in time. Volvo calls this Collision Warning with Full-Auto Break and Pedestrian Detection, but you can simply call it another Volvo world-first.

    *Some descriptions and facts in this press material relate to Volvo Cars' international car range. Described features might be optional. Vehicle specifications may vary from one country to another and may be altered without prior notification.

    In Manila, Viking Cars, Incorporated is the official distributor of Volvo cars. The Volvo Makati office, showroom and Customer Service Center are located at 2272 Chino Roces Avenue, Makati City. Volvo Cebu is located at A.S. Fortuna Street, Banilad, Mandaue City. The 2012 Volvo automobile line includes the nimble C30 Sports Coupé, the versatile All-New C70 Coupé-Convertible, the compact All-New S40 and V50 Sportswagon, the flagship S80 luxury sedan, the ruggedly refined All-New XC70 Cross Country, the groundbreaking Volvo XC60 with City Safety as standard and the award-winning XC90 AWD. Also available in the Philippines is the bold S60 sports sedan and the excitingly versatile All-new Volvo V60 Sportswagon 2.0L T5. Just recently introduced to the local market is the new Volvo S60 sports sedan diesel variant. For details and inquiries, please call 893-6621 to 22 or 637-0414 to 15.

    For more information, please contact, Loi Concepcion-de Guzman, Marketing Services Assistant Vice President: 892 1677 or 893-6621 local 429;
    loi@volvophils.com
    Volvo safety technologies contribute to safer roads
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