What if feeling safe can make you feel truly free?

Montage of a promotional film showing people who feel safe because of the support and guidance around them, living their best lives.

We are the pioneers in protecting people.

For over 95 years, our research and innovations have saved a million lives, and we are working on a million more.

In 2007, we set our safety vision – no one should be seriously injured or killed in a new Volvo car. We have yet to realise this, but we now know why. Focusing on innovations that understand what’s outside the car isn’t enough. We also need to better understand you, the driver inside.

So we’re stepping into a new era – for safety and for Volvo Cars – where our ambition isn’t just to protect your life. It's to help you live your best life.

Because when you feel safe, you can be truly free.

A gently blurred gradient, with a soft peach colour blending into pink, then lavender, and finally, into pale blue
Discover Safe Space Technology

Safety innovations for a new era. Coming in the Volvo EX90.

Share your experience

Help us understand how life affects your drive.

Be inspired

Feeling safe sets us free.

Video of singer Seinabo Sey being reassured by her sister before performing. Video ends with the Volvo logo and the text: "For life".
Video of Sky Brown being reassured by her brother at the top of a towering skate ramp. It ends with the Volvo logo and the text: "For life".
Paraolypian Liu Cuiqing races with her Guide, winning and celebrating. Video ends with the Volvo logo and the text: "For life".

Meet the Volvo EX90. Our new, fully electric SUV.


Let’s keep in touch.

Stay up to date with the latest from Volvo Cars and get a sneak peek at what’s coming tomorrow.

Future technology described above is not yet available. Vehicle specifications are subject to change. Features shown and described above may not be standard or available for all equipment levels and powertrain options and may vary from market to market.