In the driving seat
Sit in the driver’s seat of the new S60 and you understand exactly what Robin means. It’s a space that feels perfectly tailored to enjoying the drive, with unfussy design, high-quality materials and outstanding comfort. It’s luxurious, yet you feel connected to the road.
Part of that connected feeling comes from the fact that you sit comparatively low, says Robin. “Owners of dynamic cars like the S60 like being lower to the ground,” he says. “They appreciate the extra manoeuvrability and agility this car will have over SUVs. It’s one of its most appealing aspects.” And, further enhancing the feeling of being connected – engaged with the car – the seat also hugs the driver. “You will feel at one with it,” says Robin. “It’s a key quality of all cars that prioritise driving enjoyment.”
The large centre touch screen is testament to Volvo Cars’ desire to keep things simple. “Driving should be intuitive, and never confusing,” says Robin. “We don’t want switches and clutter everywhere. That just distracts you. Everything in the cabin should be useful for the driver and the passengers. That’s human-centric design.”
“Driving should be intuitive, and never confusing. We don’t want switches and clutter everywhere”
Senior Vice President, Design, Volvo Cars
The layout of the interior of the S60 feels uncluttered and luxurious. Subtle flourishes such as the curved décor trim panel and diamond-pattern finishes for the controls exude a sense of craftsmanship – this is a car where the thought that has gone into the selection and treatment of the materials used in it is abundantly clear.
R-Design models, for example, focus on a more athletic, technical feel. With a Charcoal colour theme, Metal Mesh Aluminium décor panels and upholstery in Fine Nappa leather and Open Grid textile. The Contour seats also get contrasting stitching and piping.
In the S60 that sense of wellbeing is part of a unique driving experience. While Volvo Cars’ engineers have focused on creating a car that’s rewarding to drive, Robin and his team have crafted an interior that builds on those emotions.
Learning the secret language of scent
Sometimes, all you have to do to travel somewhere new is close your eyes and surrender to your sense of smell. To find out how different aromas can help lift ourselves out of the everyday we talked to Swedish perfume brand, Agonist.
Bound by sound
1966 was quite a year for music. The Beatles, The Beach Boys and Bob Dylan all released groundbreaking albums that completely transformed the cultural landscape. But while Lennon and McCartney and their contemporaries were busy reinventing the way music was made, a classical music enthusiast called John Bowers was focusing his attention and expertise on reinventing the way we listened to it.
Power behind the design
When Scandinavian elegance meets dynamism, the result is the new Volvo S60. Volvo Cars senior vice president of design, Robin Page, explains how he and his team designed a car that celebrates the joy of driving.