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Volvo V90 Reigns Supreme at Scottish Car of the Year Awards

The Volvo V90 has been named 2016 Scottish Car of the Year at the Association of Scottish Motoring Writers' Awards in Edinburgh. Volvo's new premium estate also won the Estate Car of the Year award.

The V90 beat stiff competition to win the coveted Car of the Year title, and was praised for its practicality, high-quality interior and stylish good looks. The judges were also impressed by its innovative technology, which includes the ground-breaking Sensus touch screen infotainment system. This is designed to operate like a smartphone or tablet, and allows you to control most of the car's functions using simple swipe or pinch and zoom gestures – even when you're wearing gloves.

This focus on advanced technology extends to every part of the car. The D5 diesel engine, for example, benefits from PowerPulse, an ingenious Volvo-designed system that uses compressed air to boost responsiveness at low revs. There's also Pilot Assist, the semi-autonomous drive technology that is fitted as standard to all V90s. This pioneering driver aid takes care of the steering, acceleration and braking at up to 80 mph, helping to make long motorway journeys less stressful and tiring.

Stephen Park, President of the Association of Scottish Motoring Writers, said: "Be in no doubt, the Volvo V90 is an exceptional car and one which reshapes the estate car marketplace. The judges were impressed by the way it marries traditional Volvo family values with a head-turning sense of style, advanced technology, exceptional build quality, safety, driving dynamics and one of the best cabin environments of any car at any price. In short, we reckon it's the most accomplished new car to be launched this year and one which offers strong appeal in the unique Scottish marketplace."

Every V90 also comes with a host of advanced safety equipment as standard, including two world-first aids: Large Animal Detection and Run-off Road Mitigation. Large Animal Detection helps to prevent collisions with animals such as deer by scanning the area in front of the car and automatically applying the brakes in an emergency if you fail to react in time. Run-off Road Mitigation is designed to stop the car inadvertently leaving the road by applying the steering if the car gets too close to the edge of the carriageway.

Discover the V90 today - http://www.rybrook.co.uk/volvo/new-cars/v90/

Volvo Cars is the most attractive employer for future engineers in Sweden

Engineering students in Sweden have selected Volvo Cars as the most attractive employer in the country. The company is the number one employer of choice among bachelor engineering students and it is ranked second among masters engineering students.

These results were published today in the FöretagsBarometern by Universum survey, an annual research study in which 21,000 university and college students in Sweden ranked the most attractive employers in Sweden.

 “This is an important milestone for Volvo Cars which shows that we are moving in the right direction towards becoming a truly attractive employer,” says Hanna Fager, Senior Vice President Human Resources, Volvo Car Group.

The car industry is changing, and areas such as software, electrification and connectivity are become increasingly important. This development requires a new type of knowledge also within Volvo Cars.

“It’s fantastic that we are ranked so highly by our future engineers in Sweden. To meet the challenges we face today as well as in coming years, we depend on attracting talented employees,” says Hanna Fager.

Volvo Cars, which is currently undergoing an operational and financial transformation, has climbed steadily on Universum’s rankings in recent years. 2017 sees Volvo take the top position for the first time.

“Talents from the next generation are not just expecting a job, they are expecting a context where they can reach their full potential. To become an attractive employer in 2017, it’s not enough that you can just offer a salary on a competitive level and safe employment,” says Claes Peyron, head of Sweden at Universum.

Mr Peyron argues that this puts high demands on companies to offer a higher purpose and social engagement, to be innovative and preferably see each individual. “All this together means that as an employer in Sweden, you have to climb mountains every day to be considered an attractive employer,” he says.

Volvo Cars has in the last five years employed around 10,000 people globally, including over 2,000 engineers in Gothenburg, Sweden and recruitment is ongoing. For instance, the company is currently looking for hundreds of new software engineers to strengthen the development of next generation technologies within safety, autonomous driving and electrification.


Britain among Europe’s most adventurous nations as Volvo Cars opens secluded lodge in Swedish mountains

• New research by Volvo Cars reveals Brits to be some of the most adventurous people in Europe

• More than three quarters of Brits manage to find time for hobbies – but most want to spend more time outdoors

• Volvo Cars and Tablet Hotels open Swedish mountain retreat designed to reconnect people with outdoor activities, complete with a new Volvo V90 Cross Country 


Brits are among Europe's best at finding time for hobbies – but most want to spend more time experiencing the great outdoors, according to new research by Volvo Cars, the premium car maker.

More than three quarters (76%) of Brits said they are able to successfully prioritise their hobbies, a higher proportion than people in France, Germany, Norway and Sweden. However, more than half (56%) say they want to spend more time taking part in outdoor pursuits.

The news comes as Volvo teams up with luxury hotel curator Tablet Hotels to open a newly renovated lodge in secluded northern Sweden, designed to help people reconnect with their passions in life. Called the Get Away Lodge, it comes equipped with the firm's new all-weather premium estate, the V90 Cross Country, to coincide with the launch of the model.

The research, which covered five European countries – France, Germany, Norway, Sweden and the UK – as well as China and the US, found that six out of 10 people globally want to spend more time pursuing outdoor activities. Only 5% of Brits said they struggle to prioritise their hobbies – a significantly smaller proportion than their French and German equivalents, with 13% and 16% respectively. For more than half of those Brits, both work and family time are cited as the main obstructions.

While the results show people from the UK to be good at finding time to enjoy life, they also reveal a desire to spend more time doing outdoor activities: the 56% of those surveyed who expressed a desire to get out more is on a par with the European average. Fishing was cited as the most popular outdoor pastime for Brits (34%), followed by cycling (32%), hiking (29%) and running (29%). Both nature photography and outdoor swimming are also popular, at 24% and 23% respectively.

"Our research shows that around the globe, six out of 10 people want to spend more time outdoors, not at the office. We want to encourage people to reprioritise and reconnect with their forgotten passions. The lodge is the perfect location for anyone who wants to escape for a few days to discover the elusive work-life balance we have all heard of," says Björn Annwall, Senior Vice President, Global Consumer Experience at Volvo Car Group.

The Get Away Lodge is the perfect place for people to rediscover their passions and adventures. For a limited period, people can book a trip to the mountain lodge, which is situated just outside the buzzing winter sports village of Åre in Jämtland County, northern Sweden. The lodge has been newly renovated and carefully furnished with a mix of Scandinavian design and mindfulness.

Volvo V90 Cross Country by the Get Away Lodge

Surrounded by snowy mountains, deep woods and beautiful rivers, the lodge features a bedroom for two, a fully equipped kitchen with a stunning, panoramic view over Åreskutan mountain, and a living room with a large fireplace. There is also a dining room, a study and a yoga and contemplation room – complete with yoga mats, incense burners and candles. A large equipment room holds a vast variety of winter sports gear – such as skis, warm winter clothes and snow shoes. Perfectly in line with the Volvo brand, the destination offers the ultimate Swedish luxury experience.

A brand-new Volvo V90 Cross Country is included in the package. The all-road, all-weather premium estate comes with permanent All Wheel Drive, extended ground clearance and state-of-the-art driver assist and safety systems – perfect for exploring the scenic surroundings, the outdoor activities available nearby, and the two-star Michelin restaurant Fäviken Magasinet.

A 24/7 hotline/concierge service will assist the residents in making dinner reservations, recommend outdoor adventures and make sure that the torches outside the lodge are lit every night.

"Cars and hospitality are a great match, as both involve working hard to make the result look easy — and this is an illustration of when the magic happens," says Laurent Vernhes, Tablet co-founder and CEO. "Volvo has created the kind of truly special hotel experience that our fans crave. I'm going to work on making sure that the Get Away Lodge is only the first of many!"

For more information on how to book the Get Away Lodge, please visit https://www.tablethotels.com/en/are-hotels/volvo-getaway-lodge.

Volvo V40 is UK’s safest used car, says Co-op Insurance

The Volvo V40 has been presented with the ‘Co-op Safe Used Car 2016’ award. The inaugural Co-op Insurance award celebrates the safest used cars typically bought by families in the UK.

Working in collaboration with safety experts Thatcham Research, Co-op Insurance awarded the trophy to the Volvo V40 with Driver Support Pack, which beat strong competition from the Volkswagen Golf and Nissan Qashqai to claim the title.

In order to be in the running for the award – which is the first to recognise safety in the UK used car market – all the cars had to have a five-star Euro NCAP crash test rating, CO2 emissions of 120 g/km or lower and be available to buy on the second-hand market for £15,000 or less. The cars were then evaluated further on their crash worthiness, which included ratings for adult, child and pedestrian protection, and the availability of Autonomous Emergency Braking (AEB).

The Volvo V40 received the top rating of five stars in its Euro NCAP crash test in 2012, and its overall scores are still the highest ever recorded by the safety assessment institute.

The V40 was one of the first cars to have AEB as standard. The system, known as City Safety, works at speeds of up to 31 mph and will automatically apply the brakes if it senses an impending crash to avoid the collision entirely or lessen its severity. The V40 was also the first car in the world to come with an airbag to help protect pedestrians in an accident.

The optional Driver Support Pack for the V40 provides class-leading safety technology, including Pedestrian and Cyclist Detection, Adaptive Cruise Control, Lane Keeping Aid, Blind Spot Information System with Cross Traffic Alert, Road Sign Information, and Collision Warning with Full Auto Brake, which is capable of working at all speeds.1

James Hillon, Director of Products at Co-op Insurance, said: “At the Co-op, we are keen to help educate people not only about car safety, but about what they should be thinking about before they even set foot on a car forecourt."

The Volvo V40 was awarded the accolade because it is a perfect example of a reasonably priced car that has a large number of safety features as standard, even on older models. It has a five-star Euro NCAP rating and provides good protection in a crash for the driver and front passenger, as well as children. Where it really shines, though, is in the standard of collision-avoidance technology available.”  

Bruce Greenwood, Used Car Programme Manager for Volvo Car UK, said: “With renowned Volvo safety, quality and dependability, as well as the peace of mind you get when buying through the Volvo Selekt Approved Used Car programme, the Volvo V40 is an outstanding used family car choice."

Volvo is committed to protecting drivers, passengers and pedestrians, and we are thrilled that the V40 has been recognised by Co-op Insurance as the first ever ‘Co-op Safe Used Car’.”

Volvo Cars reveals its adventurous side with new V90 Cross Country

Volvo Cars, the premium car maker, has unveiled the eagerly awaited V90 Cross Country, completing its 90 series line-up.

Since the introduction of the first Cross Country almost 20 years ago, Volvo Cars has become synonymous with the rugged all-road, all-weather product category, with a growing stable of Cross Country models.

Volvo Cars’ Cross Country models fulfil an increasingly important part of the Swedish brand’s product portfolio as luxury car buyers seek out a more experienced-based lifestyle that occasionally takes them off the beaten track.

 “The V90 Cross Country takes the elegance of the V90 and transforms it into an all-road car that delivers safety, comfort and performance in a capable and adventurous package,” said Håkan Samuelsson, President & CEO, Volvo Car Group

With some of the harshest winters on the planet and more than 77 per cent of the country covered in forest and lakes, Sweden is the natural place to develop and test extreme durability and all-weather-capable cars. This hard-won expertise represents a large part of Volvo Cars’ heritage, reflected in the company’s Cross Country model line-up.

“Our cars are well known for their safety, strength and durability. With All-Wheel Drive, increased ride height and a chassis optimised for comfort and control in all weather and road conditions, the new V90 Cross Country takes our versatile V90 estate and adds the heart of an explorer,” said Dr Peter Mertens, Senior Vice President Research & Development at Volvo Cars.

With Volvo Cars’ Scalable Product Architecture providing the underpinnings, the V90 Cross Country has undergone rigorous testing to ensure that it can survive the extremes in which it will ultimately find itself.

From secret testing facilities in the frozen north of Sweden, where temperatures regularly hit -40 degrees centigrade, to the searing desert heat of Arizona, where Volvo Cars performs its high-temperature testing program, the V90 Cross Country has been built to last.

 With a design that clearly stands out from the crowd, the V90 Cross Country’s rugged character belies a sumptuous interior that delivers a level of luxury uncommon in the segment, combining all the benefits of the connectivity and entertainment features that were launched with the new S90 and V90, including a high-end sound system by Bowers & Wilkins.

The V90 Cross Country’s exterior design cues communicate the powerful and dynamic capability that the car exemplifies, while offering the flexibility to choose from both rugged and elegant expressions.

“Designing a Volvo Cross Country is not a styling exercise, a plastic job. It is based on honest capability. The Volvo V90 Cross Country brings a surprising and intriguing combination of a strong, powerful exterior and a luxurious, Scandinavian interior. It will continue the genuine tradition of the Volvo Cross Country with a new recipe: the blend of powerful off-road capability in a most elegant, sophisticated, tailored wagon suit,” said Thomas Ingenlath, Senior Vice President Design at Volvo Cars.

The new V90 Cross Country takes this well-established segment to a new level of comfort-inspired capability. Production of the car is set to start this autumn at Volvo Cars’ Torslanda plant in Sweden.

UK prices will be announced later this year, and first deliveries are expected in Q1 2017.