Article version 2.0.7

Privacy Notice – General Data Analysis for Research & Development of Products and Services


Volvo Car Corporation, a Swedish legal entity with company registration number 556074-3089 with address Assar Gabrielssons Väg, SE-405 31, Gothenburg, Sweden, hereinafter referred to as “Volvo”, “we”, “us”, will as controller process your personal data as further described below.

Purpose and legal basis for processing

To better understand how to improve our products and services – and which new ones to develop – we take a data-driven approach and leverage vehicle, product, customer and sales data to inform the direction of the development of products and services. The processing spans a wide range of analytics, modelling and research performed by our analysts and data scientists.

The legal basis for this processing is legitimate interest. We will generally not seek your consent unless this is deemed necessary in the individual case or required by applicable law. However, where possible, we restrict analyses to anonymized or pseudonymized data. The processing does not include any automatic decision making, such as profiling, of you.

Data Categories

The data we process are not tied or limited to a specific products or services (e.g., Volvo On Call, Volvo ID, Connected Safety, etc.), but refers to a broad range of data analyses towards the general goal of product and service development. No data collection is done as part of the data processing outlined in this notice. But we refer to privacy notices of services published at for further information about which data are collected and its retention time.

Disclosure / Recipients of your personal data / Transfer

Your personal data will be disclosed to and processed by our affiliates for the above purposes. In relation to affiliates located outside of the European Economic Area (EEA), we will transfer your personal data with the basis of the Standard Contractual Clauses adopted by the European Commission.

Termination of data collection

We strictly follow the rules for termination of data collection. More information can be found within the privacy notices of services which are published at As the owner of the vehicle and other data we collect, you need to contact our Customer Service, either by phone, email or via the form as described in the end. To find the contact information relevant to your market, please visit the link

If you would like to exercise your rights, please use our online form.

For more information on your rights in relation to our processing of your personal data and contact details for further information and complaints as well as contact details to our Data Protection Officer, please see Volvo Car Group Customer Privacy Policy.