Always caring about people.
In Sweden, care for people is a priority. Everyone is important – all life is important – and that has always carried through naturally into Volvo’s ethos of car making. It’s this care for the wellbeing of driver, passengers and everyone around the car that has always defined Volvo. And always will.
By pushing technological boundaries, we’ve reduced the risk of being injured in an accident when in a Volvo by 50% since the year 2000. But our vision extends much further, with our goal that nobody should die or be seriously injured in a new Volvo by the year 2020.
At Volvo Cars we’re proving every day that we’re one of the world’s most progressive car brands. And our story of innovation continues, with many significant recent world firsts – all designed to make your life easier, safer and kinder to the environment.
The Volvo Ocean Race is a chance for salty-dog sailors and novices alike to share an incredible round-the-world adventure. So follow the race and root for your favorite team because this really is a ‘people first’ event.