Volvo Cars to become distributor for Lynk & Co in Europe from January 2027
Volvo Cars and Geely Auto have finalized the agreement for their previously announced commercial partnership for Lynk & Co in Europe.
Under the agreement, Volvo Cars will become the exclusive distributor of Lynk & Co vehicles in Europe from January 2027 and will be responsible for the brand’s commercial operations in the region. As a distributor, Volvo Cars will leverage its established commercial infrastructure, including Volvo Cars’ retailers and its service network.
With clear brand differentiation, this partnership with Lynk & Co will increase the sales and servicing business for Volvo Cars’ retail partners, offering a true complement to Volvo Cars’ product line-up to broaden the total consumer base. It will also strengthen Lynk & Co’s market presence and improve customer access across Europe and ultimately support the brand’s continued growth.
“This agreement enables Volvo Cars and our retail partners to reach more customers with a broader and differentiated portfolio of cars and through increased sales and service opportunities,” says Erik Severinson, Chief Commercial Officer at Volvo Cars.
“This partnership brings together Volvo Cars’ established commercial infrastructure and Lynk & Co’s distinctive brand and product proposition. We will work closely with Volvo Cars to turn this partnership into sustainable long-term growth,” says Mo Wang, CEO of Lynk & Co International.
The Lynk & Co business at Volvo Cars will be led by Martin Persson, reporting to Chief Commercial Officer Erik Severinson.
The partnership reinforces the long-standing collaboration between Volvo Cars and Lynk & Co in Europe, where both brands are already represented through selected shared retail locations.
While Volvo Cars will oversee commercial operations in Europe, Lynk & Co will continue to design, develop, and certify its global product portfolio as part of the Geely Auto Group and preserve its core brand values of being trendy, vibrant, and personal. This partnership marks a strategic shift for Lynk & Co in Europe, transitioning to a more scalable retail approach through Volvo's established network. By leveraging Volvo's European dealers and service points, Lynk & Co aims to accelerate its market expansion and reach a broader customer base.
